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YouTube Content Strategist
<p>Our client is seeking a <strong>Freelance Content Strategist</strong> to lead the development of a new, entertainment-focused YouTube content strategy. This is a high-impact opportunity to shape the vision, content approach, and long-term roadmap for a brand-new digital channel from the ground up.</p><p><br></p><p><strong>Remote | July–September 2026 | Freelance/Contract</strong></p><p><br></p><p>This is a strategy-first engagement where you will define the channel's positioning, programming strategy, audience approach, and measurement framework while delivering recommendations that will guide its first year of content.</p><p><br></p><p>What You'll Do</p><p>• Develop the overall channel strategy, including positioning, tone of voice, and how it fits within the broader content ecosystem</p><p>• Build a 12-month programming roadmap, including content pillars, format recommendations, publishing cadence, and launch strategy</p><p>• Create a Year 1 KPI framework aligned with brand awareness, audience growth, engagement, and business objectives</p><p>• Conduct audience, competitive, and best-practice research to support strategic recommendations</p><p>• Present clear, compelling strategy decks that drive stakeholder alignment and buy-in</p><p><br></p><p>We're Looking For Someone Who Has</p><p>• 8–12+ years of experience in content, brand, or digital strategy</p><p>• Experience developing content strategies for YouTube, creator-led, entertainment, or digital-first brands (experience building a channel from the ground up is highly preferred)</p><p>• OR exceptional content strategy experience with outstanding research, synthesis, and strategic storytelling skills</p><p>• Strong strategic writing and presentation development abilities</p><p>• Experience working independently and delivering high-quality strategic work on tight timelines</p><p><br></p><p>Nice to Have</p><p>• YouTube channel strategy or audience development experience</p><p>• Creator economy, entertainment, media, or digital publishing background</p><p>• Deep understanding of YouTube, Shorts, long-form content, and platform best practices</p><p>• Experience conducting stakeholder interviews and synthesizing qualitative research into actionable recommendations</p><p><br></p><p><em>Please submit your resume for consideration.</em></p><p><br></p><p><strong>You can use WorkGrades to collect and manage your references for free and share them with us or anyone else you choose by visiting workgrades.com/home/candidate. Candidates with references are always preferred by our clients. Now is the most important time to stand out from the crowd. We suggest that you ensure you have updated your LinkedIn profile and that you start collecting your references early. </strong></p><p><br></p><p><em>We will consider qualified candidates with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring. California applicants, please view our Privacy Notice here: https://careergroupcompanies.com/california-privacy-notice/</em></p>