SEO, GEO Manager

Job Description:

  • Deliver against Ping Identity’s SEO and GEO strategy across traditional search engines and generative AI platforms, ensuring initiatives align with team and broader business priorities
  • Drive technical SEO initiatives, including site structure, internal linking, schema, performance, and indexation
  • Serve as the primary owner and point of contact for SEO and AI-enabled platforms, such as Conductor and AirOps, helping shape best practices and use cases
  • Identify opportunities to improve off-site visibility and authority across third-party platforms and industry sources
  • Partner closely with Web, Campaigns, and Product & Solution Marketing teams to support planning and execution
  • Analyze performance data and communicate clear insights, recommendations, and tradeoffs to stakeholders
  • Drive progress proactively, adjusting priorities in partnership as new opportunities or constraints emerge

Requirements:

  • 3+ years of direct SEO experience, with 5+ years of related digital marketing or performance marketing experience
  • Experience working in a B2B technology environment
  • Strong technical SEO fundamentals, including structured data and site performance optimization
  • Hands-on experience with GA4, Google Search Console, and common SEO platforms such as Conductor or Semrush
  • The ability to communicate complex ideas clearly to non-SEO audiences
  • A proactive working style, with the ability to move work forward and make decisions using imperfect information
  • Bachelor’s degree in Marketing, Communications, Business, or equivalent experience.

Benefits:

  • Generous PTO & Holiday Schedule
  • Parental Leave
  • Progressive Healthcare Options
  • Retirement Programs
  • Opportunity for Education Reimbursement
  • Commuter Offset (Specific locations)
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