[Remote] Marketing Specialist - Salesforce, Pardot, AEM

Note: The job is a remote job and is open to candidates in USA. ThreePDS Inc. is a global organization dealing with Financial Services, Insurance, and Risk Management Strategies. They are seeking a Marketing Specialist to assist in the development and execution of digital marketing campaigns, manage content layout, and drive client engagement through various marketing tools.

Responsibilities

  • Assists in the development and execution of digital marketing campaigns and programs, to drive awareness and maintain the company’s presence as the topmost thought-leader and solutions provider within the financial services industry
  • Ensure all necessary website content created by marketing and business stakeholders is included on Client.com
  • Manage content layout using CMS templates to ensure optimum user experience and engagement
  • Assists in the day-to-day execution of e-mail marketing campaigns to drive client engagement
  • Prepares online marketing activity reports
  • Assists in building out framework within marketing tools for metrics, deployment, etc
  • Assembles metrics, dashboards, reporting and analysis
  • Ensure timely completion of all requests through workflow and direct requests from stakeholders
  • Attend all RDM round up meetings, workshops, and training sessions to keep current with process, standards, and best practices on the Adobe Experience Manager platform

Skills

  • Salesforce (preferred) or similar Customer Relationship Management platforms
  • Pardot (preferred) or similar e-mail marketing platforms
  • Adobe Experience Manager (preferred) or similar web content management platforms
  • Google Analytics (preferred) or similar web analytics platforms
  • Ability to work autonomously as well as collaboratively when working with colleagues and other stakeholders to support digital content marketing efforts and meet department goals and deadlines
  • Strong written, verbal, and interpretation skills; ability to be clear and concise
  • Ability to be both a self-starter and team player; proactive and performance-driven in a fast-paced, dynamic environment
  • Possesses a high aptitude for mastering marketing technology software and other systems related to digital marketing
  • Attention to detail and commitment to quality, including proofreading, editing and maintaining brand voice consistency
  • Ability to multitask with multiple deadlines and/or milestone requirements

Company Overview

  • At ThreePDS, we provide the highest quality staffing solutions on contract and/or permanent basis within the framework of a highly personalized and transparent approach. It was founded in 2003, and is headquartered in Boston, Massachusetts, USA, with a workforce of 51-200 employees. Its website is

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