Manager, Digital Products

Job Summary

This role is at the forefront of BSWH's innovation agenda on the Customer Solutions team and will be responsible for supporting the planning, development, and launch of new, innovative products that differentiate BSWH in the market.

We are innovating products and services as a part of Baylor Health Enterprises, an internal startup within the health system. The Customer Solutions team serves as a major growth engine responsible for developing and launching new digital customer solutions. Customer Solutions generates growth from innovative "white space" opportunities, with a special emphasis on ideas that span digital and traditional in-person channels.

The Manager of Products will drive the product strategy, helping to define the product roadmap, and oversee the product development lifecycle. This is an exciting opportunity to be part of an innovative team that is changing the status quo in how a healthcare provider goes to market and provides an environment that stimulates professional growth.

Essential Functions of the Role

  • Collaborate with the Portfolio Lead, Product Lead, and other team members to develop and execute a comprehensive product vision, strategic product direction, and product roadmap.

  • Conduct customer and stakeholder research to identify needs, pain points, and areas for product improvement.

  • Build successful technical features and operational processes that work in tandem to provide great user experiences.

  • Actively identify and resolve issues and risks, communicating impact and recommended resolutions to leadership.

  • Troubleshoot and resolve issues associated with operations, technology, or product feature that impacts customer experience.

  • Measures and report on OKRs and help the team achieve those OKRs.

  • Execute the GTM roadmap as defined by the Product Lead, collaborating to adjust it as needed.

  • Monitor and analyze product performance metrics, user engagement, and customer feedback to drive continuous improvement.

  • Set and execute sprint goals and communicate with leadership to ensure prioritization aligns with business objectives.

  • Recommend opportunities to improve the product roadmap to the Director of Product.

Key Success Factors

  • Execute product roadmap aligned with BSWH strategy and organizational objectives. Support scalability of products across BSWH enterprise.

  • Produce actionable insights to build product problem statement and use cases, including buyer and user personas.

  • Synthesize data to conduct addressable market assessment and sizing, as well as inventory the competitive landscape.

  • Assess for and apply process improvements to optimize operations and financial performance.

  • Partner with Director of Product to work with internal stakeholders (e.g. engineering, operations, finance) to understand use cases, assess costs and feasibility, and align product development with BSWH objectives.

  • Collaborate with customer relationship counterparts to bring in the voice of the customer and stakeholders into the product delivery.

  • Synthesize market intelligence data to help identify areas for enhancements until product reaches maturity

  • Support go-to-market strategies within product line.

  • Support implementation team in successful launch and implementation of products.

  • Ability to work with and manage external vendors and provide support with contracting efforts.

Preferred Qualifications:

  • Experience with building or supporting products following an agile methodology. Prior experience in a healthcare organization or health-related startup.

  • Strong program management skills and ability to collaborate with multiple stakeholders to drive a process forward.

  • Experience assessing and managing vendors.

  • Exhibits a growth-mindset; can be nimble, is able to continuously test, learn, iterate, and pivot to meet customer needs.

  • Able to coach and guide a high-performing team. Embraces ambiguity and thrives in a startup environment.

  • Has a strong customer orientation and appreciates the value of customer research and journey mapping.

  • Ability to travel to Dallas, as needed.

Minimum Qualifications

  • Bachelor's or 4 years of work experience above the minimum qualification

  • 5 Years of Experience

As a health care system committed to improving the health of those we serve, we are asking our employees to model the same behaviours that we promote to our patients. As of January 1, 2012, Baylor Scott & White Health no longer hires individuals who use nicotine products. We are an equal opportunity employer committed to ensuring a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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