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Klaviyo Deliverability Specialist
Klaviyo Email Deliverability Specialist (Shopify | DTC Ecommerce)
About Us
We're BeautyFit®, a premium women's health and fitness supplement company that's been helping women achieve their goals for over 17 years. We send high-volume email campaigns through Klaviyo and are looking for an experienced email deliverability expert to maximize inbox placement and improve engagement.
This is **NOT** a copywriting or email design position.
We're looking for someone who specializes in **email deliverability, sender reputation, inbox placement, authentication, and Gmail optimization.**
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The Situation
Our email open rates remain strong, but our click-through rates have declined significantly over the past several months.
We want an expert to determine whether the issue is related to:
* Gmail's recent sender requirements
* Deliverability
* Inbox placement
* Domain reputation
* Authentication
* List quality
* Email structure
* Or another technical factor
We're looking for someone who can identify the root cause—not someone who simply suggests generic email marketing advice.
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Responsibilities
Perform a complete audit of our email infrastructure, including:
* Klaviyo account audit
* SPF, DKIM, and DMARC verification
* Sender reputation analysis
* Google Postmaster Tools review
* Microsoft SNDS review
* Domain reputation analysis
* Inbox placement testing
* Gmail Promotions vs Primary analysis
* Spam folder testing
* DNS configuration review
* Bounce and complaint analysis
* Suppression list review
* List hygiene recommendations
* Authentication alignment
* Deliverability best practices
Review our campaigns and identify opportunities to improve:
* Click-through rate
* Inbox placement
* Subscriber engagement
* Deliverability
* Conversion rate
Provide a prioritized action plan and help implement recommended improvements.
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Required Experience
Please apply only if you have experience with:
* Klaviyo
* Shopify ecommerce brands
* Email deliverability
* Google Postmaster Tools
* SPF
* DKIM
* DMARC
* DNS
* Sender reputation
* Inbox placement testing
Bonus if you've worked with supplement, health, beauty, or DTC ecommerce brands sending high email volumes.
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When You Apply
Please answer the following:
1. How many Klaviyo deliverability audits have you completed?
2. What is the most common reason you see for declining click-through rates despite healthy open rates?
3. Have you improved Gmail inbox placement for ecommerce brands? Please provide examples.
4. What tools do you use?
(Google Postmaster Tools, GlockApps, MailMonitor, Everest, Inbox Monster, etc.)
5. What specific deliverables will you provide after your audit?
6. What measurable results have you achieved for previous clients?
7. Please share any case studies or examples.
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Project Scope
Initially, we're looking for a comprehensive audit with recommendations.
If we're a good fit, we'd like to establish an ongoing relationship to continuously monitor and improve deliverability as our email program grows.
We're looking for an expert who stays current with Gmail, Yahoo, Microsoft, and Apple Mail deliverability changes.
If that's you, we'd love to hear from you.