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Experimentation Lead, Sign-Up and Cancellation Optimization [Remote]

July 18, 2026

#WeAreParamount on a mission to unleash the power of content… you in? We've got the brands, we've got the stars, we've got the power to achieve our mission to entertain the planet - now all we're missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter - both for our audiences and our employees - and aim to leave a positive mark on culture. Experimentation Lead, Sign-Up & Cancellation Optimization Team: Applied Intelligence Company: Paramount Streaming (Paramount+, Pluto TV) About the Role Paramount Streaming is investing heavily in personalization, experimentation, and applied AI to shape how millions of viewers begin - and continue - their journey with Paramount+ and Pluto TV. We are seeking an Experimentation Lead to own and scale experimentation across the sign-up and cancellation flows. This is a highly strategic and execution-oriented role focused on identifying, prioritizing, launching, and scaling experiments that directly impact conversion, retention, and lifetime value. Reporting to the Principal Machine Learning Engineer for Sign-Up Optimization, you will act as the connective tissue between product, ML, engineering, data science, design, and growth - ensuring we are running the right experiments, running them well, and learning from them rigorously. This role blends product thinking, scientific rigor, experimentation design, and operational management. What You'll Do Experimentation Strategy & Roadmapping • Define and own the experimentation roadmap across sign-up, onboarding, and cancellation flows for Paramount+ and Pluto TV. • Identify high-impact test opportunities across UX, messaging, offers, personalization, pricing, bundling, and model-driven experiences. • Translate business goals (conversion, churn reduction, engagement, LTV) into structured, testable hypotheses. • Prioritize experiments using data-driven frameworks balancing impact, risk, and resource constraints. End-to-End Experiment Ownership • Drive experiments from ideation → design → instrumentation → launch → feedback → iteration. • Partner with ML engineers and applied scientists to test model-driven experiences (ranking, personalization, content ordering, offer targeting). • Ensure experiment configurations are correctly implemented and debug issues in targeting, logging, or exposure. • Monitor live experiments for integrity, guardrail breaches, or unintended side effects. • Lead post-test readouts and translate results into clear, actionable next steps. Scientific Rigor & Measurement • Design robust A/B, multivariate, and sequential testing frameworks. • Define primary metrics, guardrails, and success criteria aligned to long-term value, not just short-term conversion. • Improve offline-to-online validation practices in partnership with ML teams. • Standardize experimentation best practices across the Applied Intelligence group. • Champion causal reasoning and statistical discipline in decision-making. Cross-Functional Management • Partner closely with Product, Growth, Marketing, Design, Data Science, Analytics, and Engineering. • Serve as the central point of coordination for experimentation across the lifecycle entry/exit flows. • Communicate insights clearly to both technical and executive audiences. • Create scalable documentation and experiment tracking processes. Basic Qualifications • 3-5+ years of experience in experimentation, growth, product analytics, applied ML, or related quantitative roles. • Proven track record designing and executing high-impact A/B tests in high-scale consumer digital products. • Deep fluency in experimentation methodology: statistical inference, power analysis, guardrails, sequential testing, causal reasoning. • Experience working closely with ML-driven systems (recommendation, ranking, personalization) in production environments. • Strong analytical toolkit (SQL required; Python/R preferred). • Ability to debug experiment integrity issues (logging, targeting, traffic splits, instrumentation gaps). • Strong product intuition and ability to translate ambiguous business questions into structured testable frameworks. • Excellent stakeholder management skills and executive-level communication. Preferred Qualifications • Experience in subscription businesses, streaming media, or lifecycle optimization. • Familiarity with experimentation platforms and feature flag systems. • Background in growth, pricing optimization, offer testing, or churn reduction strategies. • Experience working in ML-first or AI-driven product environments. Why Join Us • Impact: Your work will directly shape how millions of users begin and end their relationship with Paramount's streaming products. • Ownership: You will define the experimentation engine for some of our most critical user journeys. • Influence: Work alongside senior ML leaders and help establish how personalization and growth intersect across the company. • Scale: Paramount is investing heavily in foundational AI and experimentation infrastructure - this is an opportunity to build systems that operate at global streaming scale. Paramount Streaming, a division within Paramount Global, is the home to the company's direct-to-consumer services spanning free and paid in the form of Pluto TV and Paramount+. Pluto TV is the global leader in free ad-supported TV, delivering more than 1,400 global channels and an extensive library of streaming content, including live and original channels. Paramount+, digital subscription video-on-demand and live streaming service, combines live sports, breaking news, and A Mountain of Entertainment. Paramount+ features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including SHOWTIME. ADDITIONAL INFORMATION Hiring Salary Range: $156,800.00 - 235,200.00. The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible. What We Offer: • Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: /> • Generous paid time off. • An exciting and fulfilling opportunity to be part of one of Paramount's most dynamic teams. • Opportunities for both on-site and virtual engagement events. • Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace. • Explore life at Paramount: /> Paramount is an equal opportunity employer (EOE) including disability/vet. Jobcode: Reference SBJ-eoz2k2-122-183-40-44-42 in your application.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...